Top 5 Internet Marketing Lies

It's ALL LIES!!!

Yes, there are plenty of lies floating around out there.  These lies not only confuse people, they send people in the completely wrong direction and can even lose YOU money.  Because of this, we are about to tackle the top Internet Marketing fallacies out there.

Lie #1: You Have to be a Computer Scientist

People tend to think that you have to be some sort of "computer whiz" to succeed online.  The truth of the matter is that as technology has improved, it has become easier and easier for the average person to build a website, develop content, build a business, and ultimately create huge success online.

If this were the 1990's, we would probably be singing a different song.  However, this is the age of SIMPLE technology.  Anything that can be automated is being automated, and even the most difficult tasks are becoming much easier for someone with very little experience.

Web sites have become easy

Content and writing has become easy.  You can write what you are interested in, not what people tell you to write about.  Writing is very easy when you are passionate about something.

Getting traffic has become easy. Sorry, didn't mean to scare you with the traffic word, but it shouldn't be something to be scared about.  It is now easy to build sites that Google loves and that people

Anything can be learned and anything can be taught.  We have taught 1000's of people scared of technology how to succeed online, so we know it can be done.  In fact, if you are reading this right now, you have more than enough computer skills! SERIOUSLY!

Lie #2: Traffic Equals Sales

The funny thing is that most people's first instinct is to aim for as much traffic as they can.  This is the wrong approach.  Traffic does not equal sales...it simply means that people are coming to your web page

People buy 100,000 clicks for $100 from some unreliable source and think they are going to make money.  The fact of the matter is that this traffic is complete garbage, irrelevant, and in most cases, not a single click is even real.

One of the core principles we have always taught:

Relevant traffic equates to sales.

You need to understand that the people coming to your site are just that, PEOPLE.  They are not robots and if you do not deliver what they are looking for, you will be losing out on any opportunity to earn a commission.

Let's look at a quick example.  Take the keyword "dog".  Say you are promoting a guide on your web page or blog that will help people "make organic and healthy dog food".  Do you think the word "dog" would be the best search term to target?  Is your page relevant? 

Well...it has the word "dog" in it, but the person doing the search could be looking for a "dog pound" for all you know.  This is what we call "wasted traffic".  Getting clicks without enough relevance.

The amount of traffic is not as critical as the quality of traffic.

You can have targeted keywords within your campaigns that only get 1 click per day, but convert every 3 clicks!  10 sales per month for 30 clicks is a pretty successful campaign....don't you think?  Now imagine have 10, 20 or even 50 keywords like this!  That is some huge commissions and is what million dollar marketers are made of!

Traffic does not equate to success.  However, traffic + relevance leads to online success.

Lie #3: You Need Money to Make Money

This may apply to the stock market or real estate investments, but it does not apply to online business.

The Internet is the ONLY place where you can start a business for next to nothing and achieve massive results.  We know because we started with a bootstrap budget. 

If you are on a tight budget, then there are free marketing techniques that cost nothing to implement!  These include Search Engine Optimization and Article marketing, which are both very easy to do with Wordpress Blogs which you can create in minutes What a lot of people do is generate seed money using "free" techniques and then reinvest the money back into expanding their business.  Some members create a full-time income using free techniques just because they don't like to risk money.

You can earn money online with a $0 advertising budget (discussed later)!!

This may seem unbelievable and go against conventional business rules, but Internet business does not follow the normal rules.

Lie #4: The Online Opportunity is Shrinking

During the 2009 holiday season close to $30 BILLION DOLLARS was spent online

Here are the stats for online spending in 2009:

Money Spent Online: $129.8 Billion
Yearly Growth: 10%

And this took place amidst the biggest recession since the depression!

Although this number is astronomical, it is STILL growing.  Each year online spending will be continue to increase.  Imagine if you could earn just a small portion of this pie...you would be very successful.  This is the "GROWING" opportunity that the Internet represents.

And the opportunity continues to grow.  People from all corners of the world are getting access to quicker broadband Internet.  The world's middle class is also growing stronger.  This equates to more people online spending more money...a huge benefit to us as Internet marketers!

Lie #5: Money Grows on Trees!

Money does not grow on trees!  In fact, most money is a blend of 25% cotton and 75% linen. :)

Many online companies or "gurus" will tend to tell you can make $1 million dollars overnight and this is simply not the case.  Anything that states you can "get rich overnight", RUN AWAY FROM.  Save your money.   You will never hear this out of our mouth because we know it simply isn't true.

Proper Training + Hard Work = Success!

If you are willing to put in the work, you can succeed.  You likely work tirelessly at your day job...if only you invested a fraction of this energy into your own Internet business you would be very successful (and it would be way more gratifying)!  Trust us.  We have been on both sides of the employment fence and working for yourself is much more exciting and lucrative lifestyle!

Getting rich in seconds is not possible...however getting rich online is possible with work!  Get real with yourself and your expectations and the money will follow.

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There you have it, the 5 Most Common Internet Marketing Lies.  Steer clear of any company that tries to tell you different as they are either trying to scare you or take money from you.